Privacy Policy

Privacy Policy

This policy is effective as of 2021.
Privacy Policy - Luis Sementes

Luis Sementes, a private legal entity, takes your privacy seriously and is committed to the security and protection of the data of all its customers, partners, suppliers, and users of the luissementes.com.br/ website.

This Privacy Policy is intended to inform you about how we use and disclose information collected during your visits to our website and in messages we exchange with you. This document applies only to information collected through the website.

By accessing the website, sending communications, or providing any type of personal data, you acknowledge that you are aware of and agree with the terms set out here in this privacy policy, which describes the purposes and methods of processing the personal data you make available on the website.

This Privacy Policy provides an overview of our privacy practices and the choices you can make, as well as the rights you may exercise regarding the Personal Data processed by us. If you have any questions about the use of Personal Data, please contact us at [email protected].

In addition, this Privacy Policy does not apply to any third-party applications, products, services, websites, or social media features that may be offered or accessed through our internet address. Accessing these links will cause you to leave our website and may result in the collection or sharing of information about you by third parties. We do not control, endorse, or make any representations about third-party websites or their privacy practices, which may differ from ours. We recommend that you review the privacy policy of any website you interact with before allowing the collection and use of your Personal Data.

If you send us Personal Data regarding other individuals, you represent that you have the authority to do so and that you have obtained the necessary consent to authorize the use of such information under the terms of this Privacy Policy.

Section 1 - Definitions

For the purposes of this Privacy Policy:

"Personal Data": any information that, directly or indirectly, identifies or may identify a natural person, such as name, national ID number, date of birth, IP address, among others;

"Sensitive Personal Data": any information that reveals, with respect to a natural person, racial or ethnic origin, religious belief, political opinion, membership in a labor union or an organization of a religious, philosophical, or political nature, data concerning health or sexual life, genetic or biometric data;

"Processing of Personal Data": any operation carried out on Personal Data, through automated or non-automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available, merging or combining, restriction, erasure, or destruction. Any other operation provided for under applicable law is also considered Processing of Personal Data;

"Data Protection Laws": all legal provisions governing the Processing of Personal Data, including, but not limited to, Brazilian Law No. 13,709/18, the General Personal Data Protection Law ("LGPD").

Section 2 - Use of Personal Data

We collect and use Personal Data to manage our relationship with you and better serve you when you are purchasing products and/or services on the website, personalizing and improving your experience. Examples of how we use the data include:

Enabling you to purchase products and/or services on the website;

Confirming or correcting the information we have about you;

Sending you information we believe may be of interest to you;

Personalizing your experience using the website;

Contacting you by a phone number and/or email address you have provided. We may contact you in person, by voice message, through automatic dialing equipment, by text message (SMS), by email, or by any other means of communication your device is able to receive, in accordance with the law and for reasonable commercial purposes.

In addition, the Personal Data provided may also be used in the manner we deem necessary or appropriate: (a) in accordance with Data Protection Laws; (b) to comply with legal process requirements; (c) to comply with a court order, regulatory decision, or decision by competent authorities, including authorities outside your country of residence; (d) to enforce our Terms and Conditions of Use; (e) to protect our operations; (f) to protect our rights, privacy, safety, or those of yours or third parties; (g) to detect and prevent fraud; (h) to allow us to pursue available remedies or limit damages we may sustain; and (i) as otherwise permitted by law.

Section 3 - Not Providing Personal Data

There is no obligation to share the Personal Data we request. However, if you choose not to share it, in some cases we may not be able to provide you full access to the website, certain specialized features, or the necessary assistance, or facilitate the delivery of the product or provision of the service you contracted.

Section 4 - Data Collected

The general public can browse the website without needing to register or submit any Personal Data. However, some website features may require registration and submission of Personal Data, such as completing a purchase/service order and/or enabling the delivery of the product/provision of the service by us.

When you contact us through the website, we may collect:

Contact data: first name, last name, phone number, address, city, state, and email address;

Information you submit: sent by you through a form (questions, complaints, suggestions, feedback, etc.).

During general browsing of the website, we may collect:

Location data: geolocation data when you access the website;

Preferences: information about your preferences and interests regarding products/services (when you tell us what they are or when we infer them from what we know about you);

Website browsing data: information about your visits and activities, including the content (and any ads) you view and interact with, information about the browser and device you are using, your IP address, your location, and the address of the website from which you arrived. Some of this information is collected using our Automatic Data Collection Tools, which include cookies, web beacons, and embedded web links. To learn more, read how we use Automatic Data Collection Tools in section 7 below;

Anonymous or aggregate data: anonymous survey responses or anonymous and aggregate information about how the website is used. During our operations, in certain cases, we apply a de-identification or pseudonymization process to your data so that it is reasonably unlikely that you could be identified through the use of that data with available technology;

Other information we may collect: information that does not specifically reveal your identity or that is not directly related to an individual, such as browser and device information; website usage data; and information collected through cookies, pixel tags, and other technologies.

We do not collect Sensitive Personal Data.

Section 5 - Sharing Personal Data with Third Parties

We may share your Personal Data:

With partner company(ies) that you select or choose to send your data, questions, inquiries, etc. to, as well as with service providers or partners to manage or support certain aspects of our business operations on our behalf. These service providers or partners may be located in the United States, Argentina, Brazil, or other locations worldwide, including staging and production servers, and providers of hosting and data storage services, fraud management, customer support, sales on our behalf, order fulfillment, content personalization, advertising and marketing activities (including digital and personalized advertising), and IT services, for example;

With third parties, for the purpose of helping us manage the website;

With third parties, in the event of any reorganization, merger, sale, joint venture, assignment, transmission, or transfer of all or part of our business, assets, or capital (including in connection with bankruptcy or similar proceedings).

Section 6 - International Data Transfers

Personal Data and other information collected by us may be transferred to, or accessed by, entities belonging to the corporate group of our partner companies worldwide, in accordance with this Privacy Policy.

Section 7 - Automatic Collection of Personal Data

When you visit the website, it may store or retrieve information on your browser, mainly in the form of cookies, which are text files containing small amounts of information. This information may be about you, your preferences, or your device and is mainly used to make the website work as you expect it to. The information does not usually directly identify you, but it can give you a more personalized web experience.

In accordance with this Privacy Policy, we and our third-party service providers, with your consent, may collect your Personal Data in various ways, including, among others:

Through your browser or device: some information is collected by most browsers or automatically through internet-access devices, such as the type of computer, screen resolution, operating system name and version, device model and manufacturer, language, and the type and version of the internet browser you are using. We may use this information to ensure the website functions properly.

Use of cookies: information about your use of the website may be collected by third parties from cookies. Cookies are pieces of information stored directly on the computer you are using. Cookies allow the collection of information such as browser type, time spent on the site, pages visited, language preferences, and other anonymous traffic data. We and our service providers use this information for security protection, to facilitate navigation, to display information more efficiently, and to personalize your experience when using the website, as well as for online tracking. We also collect statistical information about the use of the website for the continuous improvement of our design and functionality, to understand how the website is used, and to help you resolve issues related to the store.

If you do not want your information to be collected through cookies, most browsers have a simple procedure that allows you to automatically reject cookies, or offers you the choice to accept or reject the transfer of a particular cookie (or cookies) from a given website to your computer. However, this may cause inconvenience in using the website.

The settings you choose may affect your browsing experience and the functionality that requires the use of cookies. In this regard, we disclaim any liability for consequences resulting from limited website functionality caused by disabling cookies on your device (inability to set or read a cookie).

Use of pixel tags and other similar technologies: pixel tags (also known as web beacons and clear GIFs) may be used to track the actions of website users (including recipients of emails), measure the success of our marketing campaigns, and collect statistical data about website usage and response rates, and for other unspecified purposes. We may engage behavioral advertising companies to obtain reports about the website's advertisements across the internet. To do so, these companies use cookies, pixel tags, and other technologies to collect information about the use of our website and third-party websites, by you or other users. We are not responsible for pixel tags, cookies, and other similar technologies used by third parties.

Section 8 - Cookie Categories

The cookies used on our website comply with legal requirements and fall into the following categories:

Strictly necessary: these cookies allow you to browse the website and securely enjoy essential features. An example is security cookies, which authenticate users, protect their data, and prevent fraudulent logins.

Performance: cookies in this category collect information in a coded and anonymous manner related to our website, such as the number of visitors to a specific page, the origin of website visits, and which pages are accessed by the user. All data collected is used only for potential website improvements and to measure the effectiveness of our communications.

Functionality: these cookies are used to remember user preference settings in order to improve your visit to our website, such as settings applied to the website layout or your responses to promotional pop-ups and registrations; this way, you will not need to be asked repeatedly.

Advertising: we use cookies to create targeted campaigns and deliver advertisements according to your consumption profile on our website.

Section 9 - User Rights

You may, at any time, request: (i) confirmation that your Personal Data is being processed; (ii) access to your Personal Data; (iii) correction of incomplete, inaccurate, or outdated data; (iv) anonymization, blocking, or deletion of unnecessary or excessive data, or data processed in violation of the law; (v) portability of Personal Data to another service provider, provided this does not affect our industrial and trade secrets; (vi) deletion of Personal Data processed with your consent, to the extent permitted by law; (vii) information about the entities with which your Personal Data has been shared; (viii) information about the possibility of not providing consent and the consequences of refusal; and (ix) withdrawal of consent. Your requests will be handled with special care to ensure the effectiveness of your rights. You may be asked to prove your identity to ensure that Personal Data is shared only with its rightful owner.

Please keep in mind that, in certain cases (for example, due to legal requirements), your request may not be immediately fulfilled, and we may be unable to comply with it due to the need to fulfill legal obligations.

Section 10 - Security of Personal Data

We seek to adopt the technical and organizational measures required by applicable Data Protection Laws to protect Personal Data within our organization. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you believe the security of any of your accounts has been compromised), please notify us immediately.

Section 11 - Hyperlinks to Other Websites and Social Media

The website may, from time to time, contain hyperlinks that redirect you to the websites of our partners, advertisers, suppliers, etc. If you click on one of these links to any of these websites, remember that each website has its own privacy practices and that we are not responsible for those policies. Please review such policies before submitting any Personal Data to those websites.

We are not responsible for the collection, use, and disclosure policies and practices (including data protection practices) of other organizations, such as Facebook, Apple, Google, Microsoft, or any other software developer, application provider, social media platform, operating system, wireless service provider, or device manufacturer, including any Personal Data you disclose to other organizations through their applications, in connection with such applications, or published on our social media pages. We recommend that you inform yourself about the privacy policy of each website you visit or service provider you use.

Section 12 - Updates to this Privacy Policy

If we modify our Privacy Policy, we will publish the new text on the website, with the updated revision date. We may change this Privacy Policy at any time. If there is a significant change to the terms of this Privacy Policy, we may notify you through the contact information we have on file or through a notice on our website.

We remind you that we are committed to not processing your Personal Data in a manner incompatible with the purposes described above, unless otherwise required by law or court order.

Your continued use of the website after any changes means that you have accepted the revised Privacy Policy. If, after reading the revised version, you do not agree with its terms, please discontinue your access to the store.

Section 13 - Data Protection Officer

If you wish to exercise any of the rights provided for, including withdrawing your consent, under this Privacy Policy and/or the Data Protection Laws, or to resolve any questions related to the Processing of your Personal Data, please contact us at [email protected].

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